Taxi Superside Advertising in London
Supersides put your campaign across all four door panels of a London black cab: the most visible format on the road, in traffic, at ranks and on every street the cab drives.
Get a Campaign QuoteFull-colour door panels
Graphics run across all four door panels of each cab, so your message is seen from both sides of the road and by pedestrians as well as drivers.
Quick to fit
A superside installation is a straightforward job that typically takes around 20 to 35 minutes per cab, so there is little downtime for drivers.
Approval handled for you
All London taxi advertising needs TfL approval. We submit your artwork and manage the process, which typically takes about seven days from submission.
Scale to suit the campaign
Campaigns run from a 10-cab local launch up to 100 cabs, for four weeks or longer, with photographic proof of installation.
At a glance
- •Format: supersides on all four door panels
- •Typical fit time: around 20 to 35 minutes per taxi
- •Typical campaign length: four weeks, with longer campaigns available
- •Campaign size: from 10 to 100 licensed London black cabs
- •TfL approval required, typically around seven days
- •Can be combined with interior tip-seat advertising
Questions
What are taxi supersides?
Supersides are advertising graphics fitted to the door panels of a London black cab. They are among the most visible taxi advertising formats because they run along the full side of the cab.
How long does it take to fit supersides?
A superside installation typically takes around 20 to 35 minutes per taxi.
Do supersides need TfL approval?
Yes. All London taxi advertising is subject to TfL approval. We submit your artwork and manage the process for you; approval typically takes about seven days from submission.
How many taxis can I advertise on?
Campaigns range from around 10 cabs for a local launch up to 100 cabs on a single campaign.
Can I add interior advertising?
Yes. Supersides can be combined with interior tip-seat advertising so passengers see your message inside the cab as well.
More London taxi advertising formats
All London taxi advertising is subject to TfL approval.