Privacy Policy
Taxi Now Group Holdings Ltd · Company No. 16130019
Last updated: 2 July 2026
1.Who We Are
Taxi Now Group Holdings Ltd (“Taxi Now Group”, “we”, “us”, “our”) is a company registered in England and Wales (Company No. 16130019). We operate the Taxi Now App — a zero-commission, driver-owned London taxi booking platform — along with the Taxi Now Media, Taxi Now Group membership, and Taxi Now Academy divisions.
Our registered address is available upon request. You can contact us at:
2.What This Policy Covers
This privacy policy explains how we collect, use, store, and protect personal data when you:
- Use our website (taxinowgroup.co.uk)
- Download and use the Taxi Now App
- Register as a driver or passenger on our platform
- Contact us by email, phone, or through our website
- Interact with us on social media
3.Data We Collect
Passengers
- Name
- Email address
- Phone number
- Payment information (processed securely via Stripe — we do not store card details)
- Pickup and drop-off locations
- Journey history
- Device information and IP address
Drivers
- Full name
- Date of birth
- TfL or local authority licence number and badge number
- Vehicle registration
- Bank account details (for payments via ANNA Money)
- Profile photo
- Location data (when the app is in use)
- Journey history and earnings data
Website visitors
- IP address
- Browser type and version
- Pages visited and time spent
- Referral source
- Cookie data (see Section 9)
4.How We Use Your Data
We use personal data to:
- Provide and operate the Taxi Now booking platform
- Process payments and payouts to drivers
- Verify driver licences and eligibility
- Match passengers with available drivers
- Provide customer support
- Send service updates and important notifications
- Comply with legal obligations
- Improve our services and platform performance
- Detect and prevent fraud or misuse
We do not sell your personal data to third parties. We do not use your data for targeted advertising.
5.Legal Basis for Processing
We process personal data under the following legal bases under UK GDPR:
- Contract performance — processing necessary to provide the booking service to passengers and drivers
- Legal obligation — verifying driver licensing as required by law
- Legitimate interests — improving our platform, preventing fraud, and communicating service updates
- Consent — where we ask for your explicit consent (e.g. marketing emails)
6.How We Share Your Data
We share personal data only where necessary:
| Recipient | Purpose |
|---|---|
| Onde (app platform provider) | Powers the Taxi Now booking platform |
| Stripe | Passenger payment processing |
| ANNA Money | Driver payouts |
| CoverMy Ltd | Insurance referrals (only with your consent) |
| TfL / Local Licensing Authorities | Licence verification where required |
| Legal authorities | Where required by law or court order |
All third-party processors are required to handle your data securely and in accordance with UK GDPR.
7.Location Data
The Taxi Now App collects location data from drivers while the app is active to enable job dispatch and passenger tracking. Passengers share their pickup location when making a booking.
Location data is used solely for providing the booking service. It is not shared with third parties for marketing purposes.
You can disable location access in your device settings, but this will prevent the app from functioning correctly.
8.How Long We Keep Your Data
| Data type | Retention period |
|---|---|
| Passenger journey records | 3 years |
| Driver records and earnings | 7 years (tax compliance) |
| Payment records | 7 years (financial regulations) |
| Customer support correspondence | 2 years |
| Website analytics | 13 months |
| Account data | Until account deletion + 30 days |
9.Cookies
Our website uses cookies to:
- Remember your preferences
- Analyse website traffic (via anonymised analytics)
- Ensure the website functions correctly
We do not use advertising or tracking cookies. You can manage cookie preferences through your browser settings.
10.Your Rights
Under UK GDPR, you have the right to:
- Access — request a copy of the personal data we hold about you
- Rectification — ask us to correct inaccurate data
- Erasure — ask us to delete your data (subject to legal obligations)
- Restriction — ask us to limit how we use your data
- Portability — receive your data in a machine-readable format
- Objection — object to processing based on legitimate interests
- Withdraw consent — where processing is based on consent
To exercise any of these rights, contact us at anthony@taxinowgroup.co.uk. We will respond within 30 days.
11.Data Security
We take data security seriously. We use:
- Encrypted data transmission (HTTPS/TLS)
- Secure payment processing via Stripe (PCI DSS compliant)
- Access controls limiting who can view personal data
- Regular security reviews of our platform
In the event of a data breach that poses a risk to your rights, we will notify you and the Information Commissioner’s Office (ICO) within 72 hours as required by law.
12.Children's Privacy
Our services are not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.
13.International Transfers
Our app platform is operated by Onde, which may process data outside the UK. Where data is transferred internationally, we ensure appropriate safeguards are in place in accordance with UK GDPR requirements.
14.Contact and Complaints
If you have any questions about this privacy policy or how we handle your data, contact us at:
If you are unhappy with how we have handled your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
- Website: www.ico.org.uk
- Phone: 0303 123 1113
15.Changes to This Policy
We may update this privacy policy from time to time. We will notify you of significant changes by email or through the app. The date at the top of this page shows when it was last updated.
Taxi Now Group Holdings Ltd is registered in England and Wales. Company No. 16130019.